How To Build Your Own Semi-Automatic Marketing And Lead Generation System
December 19th, 2009Most people are hard-pressed for time and looking for ways to leverage what little time they have. The 2nd most standard debate for not begining an online business, following having very little money, is not enough hours in the day.
This is from a lack of awareness that there are other ways than to spending all your PERSONAL time to get leads for your home business. If you’re a person who works a normal full time job, which these days is 40-50 hours per week, it can be incredibly demanding to gather together the mental and physical strength to add on an additional 20-30 hours just to try and grow a profitable company on a part time bases. When will you sleep? Eat? Do fun things with your family? Relax???
Generating leads is the most important thing for your home based business, so you should take it seriously. So, here’s a few ways you can do to free up some time in your lead generation activities.
1. Get a website that has a capture page – the only function of this kind of website is to capture leads for you that have an interest in connecting with you for your direct sales business. If done the correct way, this website tool will sort and label every lead for you, getting rid of the need to manually sort or track where they come from.
2. Obtain an auto-responder service – If you mean on keeping in contact with your leads on a regular basis, this tool is invaluable. It takes the guesswork out of trying to figure out when to send your communications. You simply pre-write your contacts, set up an interval, and that’s it. You never miss an introduction, follow up, or follow through communication. A few good autoresponders are GetResponse and Aweber.
3. Hire a virtual assistant – this is a great way to sift through tire kickers and non-qualified prospects by having someone else do the “dirty work” for you. Just provide a checklist of qualifying questions with minimum requirements to the assistant, and instruct them to only deliver to you people who are really interested in doing business.
4. Create content that can be used over again – By submitting good content to targeted online resources in several places (i.e. video hosting sites, directories, article submission services) you amplify the visibility of your knowledge by placing it in front of a stable flow of new traffic without having to re-submit new material. Videos and articles will remain online forever, so the work you do today will continue to work for you in the future.
The average investment of time to successfully promote a business on a part-time basis can be done effectively on about 8-15 hours per week of consistent effort.
This way you can spend time doing the things you really want to do rather than spending all of your time building a home business. Many of the leading income earners in MLM/Network Marketing employ these techniques on a consistent basis because it allows them to speak to a big number of people, all pre-qualified, and mostly ready to transact without doing all the hard work themselves.
Using the time you have and putting these strategies into practice is smart business planning. So, learn ways to delegate the drudgery of your MLM business to systems and processes as regularly as possible.
Carin Davis is the editor and webmaster of http://www.CarinDavis.net. A site dedicated to the development and training for Network Marketers and Home Business Owners.
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